The 3 Types of Investors
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Here they are and the questions they have for you:
Dreamer-what is your vision?
People buy emotionally and back it up with logic. You need stories to create the vision of what your product or service can do to make an impact.
Builder-are you coachable?
People like to know that their opinion matters and that they can help you build your company not only with their money, but with their ideas.
Bean Counter-what are your projections?
Show me the ROI. You still need to paint a picture of how realistic your numbers are and how they can become a reality.
Become a Hall-of-Famer and have answers to all 3 types of investors!
How to Pitch Like a TED Talk
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TED talks are known for having amazing speakers who have “ideas worth spreading.”
You want your pitch to an investor to have the same impact as a TED talk that will inspire people to say yes to your request for funding.
Here are 3 keys to success with your pitch:
1) Practice.
“If you rehearse really well, it looks improvisational. Some people rehearse to the point where they are robotic and they sound like they have memorized their presentation and didn’t take it to the next level. Going from sounding memorized and canned to sounding natural is a lot of work.” Nancy Durate TED speaker
2) Audience focused
What does your audience want to hear vs what do you want to say is the key to getting engagement. They want to hear how your idea or product makes an impact or solves a problem vs how it works. http://ow.ly/JgP1k
3) Images tell stories
The best way to make your presentation memorable is to tell a story that is grounded in an image you show in your presentation. People forget facts and figures, but remember the story.
If you want to be the person who has a pitch that makes people pursue you, then become a Hall-of-Famer and schedule a complimentary 15 minute call with me for more funding tips.
3 Myths of Getting Funded
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Pitching an Investor is the Superbowl of meetings!
Tom Brady doesn’t wing it at the Superbowl
Tom Petty didn’t wing his performance at the Superbowl
They all practiced!
Here is what your competition is doing to get prepared to get funded fast on the Hall-Of-Famer package:
http://www.pitchtrainingcamp.com/pricing-packages/
3 common myths
1) Myth: I can wing it and read my slides
Truth: If you don’t practice, you will stumble
If you read your slides, you will bore your audience
2 ) Myth: If I practice too much I won’t sound authentic
Truth: There is no such thing as overthinking your pitch or too much practice
If you practice enough, you can sound conversational and confident
3 ) Myth: Investors need to understand how my product works
Truth: Investors have to care what problem you solve before they care how
The confused mind always says NO
“A good pitch is very rare. It is so hard executing on everything else that has to be done to build a successful company, pitching often suffers. But the ability to pitch is a key indicator for investors—if the entrepreneur doesn’t know how to sell, how can he or she build a great company?” Garage tech ventures
If you want to be the Tom Brady of VC pitches, then email me for a complimentary15 minute Situational Snapshot Analysis to find out more truths about what it takes to get investors to say YES.